Weekly Baggage: Tory Tory Everywhere

June 12, 2008 at 7:54 pm (Weekly Baggage)

I know we’ve all moved past the Reva. They’re cute, simple, functional, and comfortable, so of course, they’re totally over, but you have to hand it to Ms. Burch: that logo is brilliant. It is instantly recognizable without plastering her name all over everything and it can be resized and reenvisioned without losing an ounce of its brand association. For me, it evokes medieval forms like the quatrefoil and the Greek Key, one of my favorite patterns. It’s ubiquitous in her line, but the use of it on this bag intrigues me.


1 Comment

  1. Jess said,

    I have to say, I don’t like this one. It looks bizarrely like a saddle to me. I’m not impressed.

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